sales-activity

During my experience of either managing multi-million dollar sales organizations or coaching and training businesses on how to improve their selling operations, there is one belief that I am convinced of:

“Activity Breeds Results.”

Whether it’s executing face-to-face visits, making outbound phone calls (i.e.“dialing for dollars” ), prospecting for new customers, proactively maintaining existing client relationships, or massive quote generation with timely follow-up, the “sales” people who create the most activity are the one’s who tend to be the superior producers.

An obvious performance management necessity for any selling organization is the establishment of quotas or targets, coupled with a reporting measurement mechanism that can “scoreboard” the results for all of the players on your sales team…on a daily basis.

Most businesses will have some form of a CRM (Customer relationship management) system to facilitate this tracking & reporting for their business.

Now here’s the key to actually optimizing this “activity notion”…

“Managed Activity Improves Results.”

Mix in a component of consistent daily performance management, including praising for successes while coaching on those down days, will tend to multiply those results!

In order to accelerate your organization’s selling momentum, promote massive activity and manage it accordingly.

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